Brand appearances in contemporary cinema films and contribution to global marketing of cigarettes - Concepedia

Concepedia

Publication | Closed Access

Brand appearances in contemporary cinema films and contribution to global marketing of cigarettes

141

Citations

10

References

2001

Year

James D. Sargent, Jennifer J. Tickle, Michael L. Beach, Madeline A. Dalton, Marty Ahrens, Todd F. Heatherton

Tobacco ControlAdvertisingFilm StudyBrand AppearancesTobacco UseManagementBrand StrategyBrand DevelopmentGlobal MarketingBrand AwarenessMarketingContemporary Cinema FilmsFilm Studies

References

	Year	Citations

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