A programme for map publishing: The Homann firm in the eighteenth century

Abstract

Abstract As the most important specialized enterprise in eighteenth‐century Germany, the Homann map printing firm affords a good case for an investigation of the factors underlying map production. Commercial success seems to have rested on the production of maps which made a political statement as well as presenting geographical and topographical information. Publication of maps concerning specific events, such as sieges, or based on new surveys had no chance of success until the publishing firm had achieved commercial stability with its basic stock of maps.