Publication | Closed Access
Lurker demographics
564
Citations
11
References
2000
Year
Unknown Venue
Computational Social ScienceGroup CommunicationSocial MediaOnline GroupsInteractive MarketingSocial ComputingOnline CommunitySocial InfluenceCommunicationOnline Learning CommunityArtsVirtual CommunityRecent ReportsSocial WebSocial Network Analysis
As online groups grow in number and type, understanding lurking is becoming increasingly important. Recent reports indicate that lurkers make up over 90% of online groups, yet little is known about them.
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