Psychological Science · 2012 · 98 citations · 32 references
Social SciencesPsychologySocial PsychologyExperimental PsychologySelfSocial CognitionMotivationSelf-enhancement MotivesTime Preferences
The study compared allocating time to others versus wasting time, self‑time, or gaining free time, finding that giving time to others boosts perceived time abundance. Giving time increases people’s subjective sense of time abundance, partly by boosting self‑efficacy, and makes them more willing to commit to future engagements.
Results of four experiments reveal a counterintuitive solution to the common problem of feeling that one does not have enough time: Give some of it away. Although the objective amount of time people have cannot be increased (there are only 24 hours in a day), this research demonstrates that people's subjective sense of time affluence can be increased. We compared spending time on other people with wasting time, spending time on oneself, and even gaining a windfall of "free" time, and we found that spending time on others increases one's feeling of time affluence. The impact of giving time on feelings of time affluence is driven by a boosted sense of self-efficacy. Consequently, giving time makes people more willing to commit to future engagements despite their busy schedules.
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