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Selective attention: A reevaluation of the implications of negative priming.
327
Citations
77
References
1998
Year
Behavioral Decision MakingSocial PsychologyAffective NeuroscienceSelective AttentionInhibitory ProcessCognitionPriming ProceduresAttentionPrimingSocial SciencesPsychologyBiasCognitive Bias MitigationCognitive NeuroscienceBehavioral SciencesCognitive ScienceHuman CognitionExperimental PsychologySocial CognitionNegative PrimingArtsCognitive Psychology
Inhibitory processes are widely regarded as central to selective attention, largely based on studies of negative priming. The study aims to reassess negative priming by proposing a new theoretical framework for interpreting it and related phenomena. The authors examined negative priming by manipulating prime presentation and response selection in a series of experiments that challenged the assumption that selection between competing primes is necessary. The experiments show that negative priming can occur without selection between competing primes, challenging the inhibitory‑attention account.
The notion that inhibitory processes play a critical role in selective attention has gained wide support. Much of this support derives from studies of negative priming. The authors note that the attribution of negative priming to an inhibitory mechanism of attention draws its support from a common assumption underlying priming procedures, together with the procedure that has been used to measure negative priming. The results from a series of experiments demonstrate that selection between 2 competing prime items is not required to observe negative priming. This result is demonstrated across several experiments in which participants named 1 of 2 items in a second display following presentation of a single-item prime. The implications of these results for existing theories of negative priming are discussed, and a theoretical framework for interpreting negative priming and several related phenomena is forwarded.
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