The informational divide

A Model of Sales.

Hal R. Varian · American Economic Review · 1980 · 1.4K citations

Management, Marketing, Marketing Management +9

Equilibrium Price Dispersion

Kenneth Burdett, Kenneth L. Judd · Econometrica · 1983 · 1.3K citations

Oligopolistic Pricing with Sequential Consumer Search

Dale O. Stahl · American Economic Review · 1989 · 736 citations

Social Sciences, Business Economics, Economics +17

On the Simple Economics of Advertising, Marketing, and Product Design

Justin P. Johnson, David P. Myatt · American Economic Review · 2006 · 628 citations

Social Sciences, Economics, Marketing +16

Network Games

Andrea Galeotti, Sanjeev Goyal, Matthew O. Jackson et al. · The Review of Economic Studies · 2009 · 468 citations

Social Sciences, Computer Science, Mathematics +10