Journal of Experimental Psychology · 1949 · 54 citations · 2 references
Social SciencesPsychologySocial PsychologyExperimental PsychologySocial InfluenceSocial PerceptionBehavioral Decision-makingMotivationOperant ConditioningOutcome ExpectanciesOutcome ExpectationsSocial PreferencesActivity Preferences
2
The ego and the law of effect.
Peter Rice · Psychological Review · 1946 · 13 citations