Publication | Open Access
Money Earlier or Later? Simple Heuristics Explain Intertemporal Choices Better Than Delay Discounting Does
132
Citations
27
References
2015
Year
Behavioral Decision MakingChoice TheoryRevealed PreferenceChoice ModelExperimental Decision MakingUtility-discounting ModelsManagementExperimental EconomicsHyperbolic DiscountingChoice-process DataDecision TheoryHeuristic ModelsConsumer ChoiceEconomicsTime PreferencesMarketingFinanceBehavioral EconomicsBusinessFinancial Decision-makingDecision ScienceMicroeconomics
Heuristic models have been proposed for many domains involving choice. We conducted an out-of-sample, cross-validated comparison of heuristic models of intertemporal choice (which can account for many of the known intertemporal choice anomalies) and discounting models. Heuristic models outperformed traditional utility-discounting models, including models of exponential and hyperbolic discounting. The best-performing models predicted choices by using a weighted average of absolute differences and relative percentage differences of the attributes of the goods in a choice set. We concluded that heuristic models explain time-money trade-off choices in experiments better than do utility-discounting models.
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