Perceived personal immunity: The development of beliefs about susceptibility to the consequences of smoking

The Psychology of Interpersonal Relations.

Theodore M. Newcomb, Fritz Heider · American Sociological Review · 1958 · 12K citations

Social Sciences, Psychology, Social Psychology +14

Unrealistic optimism about future life events.

Neil D. Weinstein · Journal of Personality and Social Psychology · 1980 · 4.8K citations

Social Sciences, Psychology, Social Psychology +14

Unrealistic optimism about susceptibility to health problems

Neil D. Weinstein · Journal of Behavioral Medicine · 1982 · 928 citations

Public Health, Health Behavior, Health Psychology +11

Attitudinal and normative variables as predictors of specific behavior.

Icek Ajzen, Martin Fishbein · Journal of Personality and Social Psychology · 1973 · 923 citations

Social Sciences, Psychology, Social Psychology +8

Sources of resistance to fear-arousing communications on smoking and lung cancer1

Howard Leventhal, Jean Carew Watts · Journal of Personality · 1966 · 213 citations

Public Health, Health Behavior, Oncology +14