The moral of the gift

Economic Action and Social Structure: The Problem of Embeddedness

Mark Granovetter · American Journal of Sociology · 1985 · 28.2K citations

Social Sciences, Economics, Sociology +13

The Norm of Reciprocity: A Preliminary Statement

Alvin W. Gouldner · American Sociological Review · 1960 · 11.8K citations

Social Sciences, Philosophy, Social Psychology +7

The moral dimension: toward a new economics

Choice Reviews Online · 1989 · 1.6K citations

Social Sciences, Economics, Ethics +9

Gift Giving in Anthropological Perspective

John F. Sherry · Journal of Consumer Research · 1983 · 901 citations

Social Sciences, Anthropology, Sociology +15

The Sociology of Emotions

Peggy A. Thoits · Annual Review of Sociology · 1989 · 858 citations

Social Sciences, Psychology, Sociology +8