What was the Profit in Following the Crowd? The Effectiveness of Party Strategies on Immigration and Devolution

Abstract

‘The public does respond to candidates who offer a choice rather than an echo. But unfortunately for the candidate who offers the choice, the public seems to choose the echo.’ So concluded Nie, Verba and Petrocik when they studied electoral strategy in the United States. Goldwater and McGovern broke the consensus but paid a heavy price for introducing issues into American politics.