Preventive Medicine · 2002 · 108 citations · 46 references
Genetic TestingPreventive MedicineCancer EpidemiologyBreast Cancer RiskCancer RiskCancer ScreeningGeneticsGenetic EpidemiologyStatistical GeneticsRiskbenefit RatioBreast CancerPublic HealthMedicineProtection Motivation Theory
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A Protection Motivation Theory of Fear Appeals and Attitude Change1
Ronald W. Rogers · The Journal of Psychology · 1975 · 6.3K citations