Publication | Open Access
A TUTORIAL ON THE USE OF EXCEL 2010 AND EXCEL FOR MAC 2011 FOR CONDUCTING DELAY‐DISCOUNTING ANALYSES
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2012
Year
Behavioral Decision MakingBusiness AnalyticsBuying BehaviorPricing PolicyManagementExperimental EconomicsEconomic AnalysisDecision TheoryStatisticsQuantitative ManagementConsumer ChoiceEconomicsBehavioral SciencesDynamic PricingPredictive AnalyticsMarket BehaviorMarketingBehavioral EconomicsDelay DiscountingBusinessEconometricsHyperbolic Discounting ModelMicroeconomics
In recent years, researchers and practitioners in the behavioral sciences have profited from a growing literature on delay discounting. The purpose of this article is to provide readers with a brief tutorial on how to use Microsoft Office Excel 2010 and Excel for Mac 2011 to analyze discounting data to yield parameters for both the hyperbolic discounting model and area under the curve. This tutorial is intended to encourage the quantitative analysis of behavior in both research and applied settings by readers with relatively little formal training in nonlinear regression.
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