Interpretations of Messages

Abstract

Equivocation, the use of ambiguity or vagueness, is used to protect face when an interlocutor seeks to avoid a hurtful truth or a deception. This study compared the effects of self and other-face, sex, and several versions of equivocation on perceptions of messages. Participants (n = 354) read a scenario about a public-speaking situation in which a classmate makes a comment about a poor performance. Equivocation, especially that directed at other-face, is judged more polite than unequivocal criticism. Unequivocal criticism is judged as more competent and honest than equivocation. A mixed message is regarded the most positively.