Publication | Open Access

Stackelberg game-theoretic model for optimizing advertising, pricing and inventory policies in vendor managed inventory (VMI) production supply chains

EconomicsInventory ManagementSupply Chain OptimizationProduction Supply ChainsInventory ControlSupply NetworkBusinessLogisticsSupply ChainInventory PoliciesSupply Chain ManagementSupply ManagementMarketingStackelberg Game-theoretic ModelQuantitative ManagementOperations Research