Local News Coverage and the Incumbency Advantage in the U.S. House

Abstract

Much of the incumbency advantage in the U.S. House of Representatives is attributed to incumbents' efforts to address constituents' needs. Yet House members do not win reelection simply by performing well in office, but also by informing constituents of how well they are doing their jobs. I examined the value of local news coverage for legislators seeking to publicize their legislative work on behalf of constituents. I found that incumbents who win more newspaper coverage are viewed as being more in touch with the district and are more likely to win support from constituents during bids for reelection.