Event Management · 2000 · 127 citations · 0 references
ManagementCommunity Development PlanningTourism ManagementDestination ManagementEvent ManagementTourismEvent PlanningEvent TourismEvent-based Destination DevelopmentTourism Destination ManagementTourism DevelopmentTourism PlanningEvent Impacts On Host CommunitiesEvent Legacy DevelopmentEvent Life CycleEvent Tourism DevelopmentMega-event Destination DevelopmentMega-event TourismSport Event TourismWinter Sports Tourism
The hosting of mega-events such as the Olympic Games provides a short period of intense excitement for residents and enhances the long-term awareness of the host destination in tourism markets. However, unless the event is carefully and strategically planned with destination and community development in mind, it can be difficult to justify the large investments required. This article focuses on two examples (the 1988 Calgary Winter Olympics, and the Salt Lake City 2002 Games) in an attempt to demonstrate how “legacy planning” can help ensure that the hosting of a short-term mega-event such as the Olympics can contribute to the development and consolidation of facilities and programs that will benefit destination residents for many years.