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The paper describes an Intelligent Speed Adaptation (ISA) project in Denmark based on Pay

As You Drive principles, which means that the ISA equipment both gives a warning when

the driver is speeding but also gives penalty points which reduce a promised bonus at 30 %

on the insurance rate. In the project we have developed an On Board Unit (OBU) for ISA

with mobile phone (GPRS) connection to a web server, and with an advanced map matching

program, and air based map update function. We have developed a speed map for 22,000 km

roads, including a web based maintaining tool. The project will proceed in a three year test

period involving 300 car drivers as participants in the project, and we have some very primary

results from the first 3 months driving. We have problems recruiting participants in the

project, until now only 90 have signed a contract to have an OBU installed.

#	Concept	H-Index	Publications	Citations
1	Business	1	1	40
2	Management	1	1	40
3	Economics	1	1	40
4	Workforce Development	1	1	40

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