Concepedia

Author

Joëlle Lagier

NEOMA Business School

Also Known As

Bruno Godey, ESC La Rochelle, La Rochelle, France, Joëlle Lagier, Lagier, Joëlle

47

Publications

122

Citations

5

H-Index

19

Concepts

All Affiliations

NEOMA Business School
JL

About

Joëlle Lagier is an author at NEOMA Business School specializing in brand awareness, marketing strategy, and brand management.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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58

2

Management

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1

58

3

Marketing

1

1

58

4

Brand Building

1

1

58

5

Brand Development

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1

58

Joëlle Lagier

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1

Publications

58

Citations

1

H-Index

YearCitations

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