Concepedia

Author

Rong Cheng

Also Known As

Rong Cheng

20

Publications

113

Citations

6

H-Index

17

Concepts

All Affiliations

RC

About

Rong Cheng is an author at Tongji University specializing in management, marketing, and brand strategy.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

3

3

90

2

Management

3

3

90

3

Marketing

3

3

90

4

Supply Chain Management

3

3

90

5

Brand Building

1

1

12

Rong Cheng

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3

Publications

90

Citations

3

H-Index

YearCitations

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