Concepedia
Statistics
Publications
2
Citations
25
H-Index
Active since
2014
Xingdong Wang is an author specializing in marketing, marketing management, and social exchange models.
Publications per year
2014–2014
Effect of Network Embeddedness on Brand-Related Behavior Intentions: Mediating Effects of Psychological Ownership
Jingyu Zhang, Ming Nie, Bingsheng Yan et al. · Social Behavior and Personality An International Journal · 2014 · 15 citations · Full text
Business, Marketing, Marketing Management +15
Network Centrality in a Virtual Brand Community: Exploring an Antecedent and Some Consequences
Bingsheng Yan, Fengjie Jing, Yan Yang et al. · Social Behavior and Personality An International Journal · 2014 · 10 citations · Full text
Social Sciences, Marketing, Marketing Management +13
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