Concepedia

Author

John P. Eaton

Also Known As

John Eaton, John P. Eaton

12

Publications

1.1K

Citations

4

H-Index

21

Concepts

All Affiliations

JP

About

John P. Eaton is an author at Arizona State University specializing in consumer research, management, and marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

2

2

1.1K

2

Management

2

2

1.1K

3

Marketing

2

2

1.1K

4

Brand Building

1

1

1K

5

Brand Development

1

1

1K

John P. Eaton

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2

Publications

1.1K

Citations

2

H-Index

YearCitations

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