Concepedia

Author

Douglas W. Snetsinger

University of Toronto

Also Known As

Douglas W. Snetsinger

3

Publications

171

Citations

3

H-Index

11

Concepts

All Affiliations

University of Toronto
DW

About

Douglas W. Snetsinger is an author at University of Toronto specializing in management, economics, and consumer choice.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

16

2

Management

1

1

16

3

Economics

1

1

16

4

Marketing

1

1

16

5

Advertising Effectiveness

1

1

16

Douglas W. Snetsinger

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2

Publications

162

Citations

2

H-Index

YearCitations

Page 1