Concepedia

Author

Jenny Bäckstrand

Jönköping UniversityORCID

Also Known As

Backstrand, Jenny, J. Backstrand, J. Bäckstrand, Jenny Backstrand, Jenny Bäckstrand

87

Publications

304

Citations

10

H-Index

14

Concepts

All Affiliations

Jönköping UniversityChalmers University of Technology
JB

About

Jenny Bäckstrand is an author at Jönköping University specializing in management, marketing, and logistics.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

2

2

37

2

Management

2

2

37

3

Logistics

2

2

37

4

Marketing

2

2

37

5

Entrepreneurship

1

1

17

Jenny Bäckstrand

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10

Publications

209

Citations

10

H-Index

YearCitations

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