Statistics
Publications
1
Citations
43
H-Index
1
Active since
2001
Affiliations
David Campbell is an author at IBM Research - Thomas J. Watson Research Center specializing in consumer segmentation, business, and marketing analytics.
Publications per year
2001–2001
1
1
Segmentation-based modeling for advanced targeted marketing
Chid Apte, Eric Bibelnieks, Ramesh Natarajan et al. · 2001 · 43 citations
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