Concepedia

Author

Heather Pals

Also Known As

Heather Pals

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Publications

334

Citations

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H-Index

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Concepts

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HP

About

Heather Pals is an author at Northwestern University specializing in behavioral decision making, communication management, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Arts

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Management

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Communication

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Communication Effects

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Marketing Insights

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Heather Pals

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1

Publications

334

Citations

1

H-Index

YearCitations

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