Concepedia

Author

Terry Overton

Also Known As

Terry Overton, Terry S. Overton

5

Publications

9.8K

Citations

4

H-Index

21

Concepts

All Affiliations

TO

About

Terry Overton is an author at University of Pennsylvania specializing in management, marketing, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Management

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9.8K

2

Marketing

2

2

9.8K

3

Business

1

1

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4

Social Sciences

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1

9.7K

5

Behavioral Economics

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1

9.7K

Terry Overton

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3

Publications

9.8K

Citations

3

H-Index

YearCitations

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