Concepedia

Lusiani Lusiani

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Statistics

Publications

1

Citations

37

H-Index

1

Active since

2021

Lusiani Lusiani is an author specializing in marketing analytics, interactive marketing, and customer satisfaction.

Top concepts

BusinessMarketingManagementMedia MarketingDigital MarketingMarketing StrategyMarketing AnalyticsCustomer SatisfactionInteractive MarketingSocial Media Marketing

Publications per year

2021–2021

1

Publications

1

The influence of social media marketing, product innovation and market orientation on Indonesian SMEs marketing performance

Khamaludin Khamaludin, Syahriani Syam, Febri Rismaningsih et al. · International Journal of Data and Network Science · 2021 · 37 citations · Full text

Marketing Analytics, Customer Satisfaction, Market Orientation +13

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